Ask any savvy business owner and they’ll tell you that a significant proportion of their profits come through their mailing list. That’s no secret. If you’d had a pound for every time someone spouted that bit of wisdom, you’d probably have so much money it would make the Queen blush. But while everyone understands that the money is in the list, not everyone realises you should be building multiple lists. So let me ask you – how many lists are YOU building? Here are the three lists you should be building as a bare minimum…
Do you want to know how to write the perfect email to your list? There is, of course, no such thing as the perfect message will always vary from person to person and brand to brand. That said though, there are certainly some ‘best practices’ to keep in mind when writing your emails which will often help you get a better response rate.
Whether you’re aware of it or not, your business has clearly defined process. You have a way of doing things that varies very little. It’s really important for your business to define these processes in order to be more efficient and to scale up when the time comes. Documenting your processes basically involves creating materials […]
One way to streamline your business operations is to outsource. It gets rid of mundane tasks that bog down you and your staff and releases you from them, so that you can work on more essential tasks. There are seven steps in the process of outsourcing. 1. Define Your Objective Start with deciding exactly what […]