By far and away the best way of identifying your hottest, ready-to-buy prospects is by paying close attention to how they react to your follow-up campaign. A well-thought out follow-up campaign with specific micro-actions requested at various points is the key and although most business owners know the truth of this, far to many never find the time to implement it.
Capturing your leads contact information when they visit your business website must be one of your top priorities. This simple concept is a powerful and effective strategy that many successful businesses all over the world use, but for some unknown reason, many small business owners don’t and are quite happy to let excellent prospects waltz in and out of their businesses without ever getting a name, email address or phone number.
Lead Generation is the key to winning more business and the more lead generation strategies you can employ the more leads you’ll attract. The challenge many businesses have is that they don’t follow-up effectively with the leads that they have and therefore are unconsciously reluctant to go out and attract more leads.
If this is a problem for you, then there’s a solution you really should know about.
However, I would need to know a little bit more about your business first before being able to guarantee that it will definitely work for you too.
If you’re interested in finding out more, let’s have a “no obligation” chat at a mutually convenient time. Just click the button below.